Scott Gould

Director: Karol Kolodzinski Freelance for Wieden+Kennedy

Director: Karol Kolodzinski Freelance for Wieden+Kennedy

Director: Karol Kolodzinski Freelance for Wieden+Kennedy

Director:  Benjamin Blank

Director:  Brian Aldrich

Director:  Brian Aldrich

Director: Noah Marshall

Director: Greg Brunkalla Freelance for Arts & Letters

Director: Jared Knecht Freelance for Wieden+Kennedy

Directors: MediaMonks Freelance for W+K Portland

In 2021, Samsung and Halo/Xbox teamed up to create a 24-hour livestream gaming event on Twitch called “The Samsung Grappleshop”. The Samsung Grappleshop is a futuristic big box electronics store in outer space. The event coincided with the 20th anniversary of the Halo franchise and a new Halo game launching in December called “Halo Infinite”. Participants in the livestream team up in the chat and can control the “Grappleshot” – a new weapon introduced in Halo Infinite. The Grappleshot is attached to Master Chief’s forearm and fires a grappling harpoon. Players in the chat control the direction of the Grappleshot, moving it up, down, left and right in order to fire it and grapple various Samsung and Halo/Xbox prizes, such as 75”/ 65”/ 55” Samsung Neo QLED TV’s, Xbox consoles and Halo Infinite. The winner of the prize is determined by picking at random one of the participants in the chat. We partnered with Mediamonks to produce the event. The big box store was built on a stage in São Paulo, and we connected from Los Angeles and Chicago. We also partnered with members of RoosterTeeth in Austin, TX. RoosterTeeth is an entertainment company that creates various forms of content, including gaming events. They are also big Xbox/Halo fans and we hired them to host the livestream. We had over 45,000 participants and over 7 million viewers. This case study lays out just what a success this event was.

Director: Rob McConnaughy Freelance for OKRP

February 20, 2019, we set up the world’s largest scratcher ticket in the James R. Thompson Center in Chicago. It measured 16’ tall x 50’ wide. It had 109 x 10” diameter scratcher circles. The ticket was set up over the previous 2 nights when the TC was closed. Most prizes were cash, but we also gave away tickets to restaurants and the Shedd Aquarium, and items like scooters and snowblowers. We also had a cash cube where the winner went inside and had :30 to grab as much cash as they could. There were also 40 actual scratcher tickets as prizes. Grand Prize was $1,000. Some cash prizes were misdirects - like “Socks” or “Pizza” or “Luggage or “Chocolates” - which when presented - were what they were - but filled with cash. It was a very successful event. See the videos for broadcast that we created from the event in the Illinois Lottery section under WORK.

Director: Giovanni Fantoni Modena Freelance for Energy BBDO

This was an activation that took place in Ghana, West Africa in 2019. Malaria is a big problem in this region, accounting for 33% of pediatric deaths. SC Johnson has a new Raid product that works in the home for 24 hours, and our task was to introduce it to the locals through an activation that took place over 2 days in Accra, the capital of Ghana. This is the case study we filmed for it.

Director: Christen Nehmer

We held a live event at Walgreens in downtown Chicago. It was to highlight P&G’s new Gillette Fusion Proglide Flexball Razor. The event was titled “Shave A Bear” and it featured NFL Chicago Bears Safety Charles “Peanut” Tillman. Charles demonstrated/shaved with the razor, and then he met with the fans - who took pictures with him and received free razors. There was also a raffle for football related prizes. The other important aspect of this event was P&G’s 50K donation to Charles personal charity - The Cornerstone Foundation - which helps to keep families out of homelessness and hopelessness due to insurmountable medical bills. We shot OLV tease and reveal videos posted here, and produced numerous OOH materials to publicize the event and to handout at the event. Posted below is the case study of the event.

Director: Christen Nehmer

Director: Christen Nehmer

Director:  Noam Murro

Director: Sam Morrison

This was the beginning of a long running and successful campaign for Pop Tarts. I produced 46 TV and OLV spots over 3 Years.

Director:  Mike Bigelow

Director:  John O'Hagan

Director:  John O'Hagan

Director:  Keith Rose

Director:  Mike Bigelow

Director:  James Wahlberg

Director: Spencer Susser

Director:  Kevin Smith

Director:  Ric Cantor

Director:  Mike Bigelow

Director:  Alison Maclean

Director:  Alison Maclean

Director:  Alison Maclean

Director:  Alison Maclean

Director:  Alison Maclean

Director:  Alison Maclean

Director:  Paul Goldman

Edit: Dave Cea/Whitehouse • Finishing: The Mill

Director: Nick Jasenovec

This was a 1 month countdown campaign for McDonald’s Third Pound 100% Sirloin Burger, where a different spot would air each day for the month of June. It took a lot to convince the production company that we could shoot 37 spots in 1 day with actor Max Greenfield. With 3 writers on set, we did shoot 37 spots, and managed to finish 90 minutes early.

Director:  Rafael Fernandez

Director: Nick Jasenovec

Director:  Jon Francis

Director: Nick Jasenovec

Director:  Erich Joiner Freelance for Highdive

Directors: Desmond LaVelle & Adrien Bindi Freelance for Golin

Directors: Desmond LaVelle & Adrien Bindi Freelance for Golin

Directors: Desmond LaVelle & Adrien Bindi Freelance for Golin

Directors: Desmond LaVelle & Adrien Bindi Freelance for Golin

Director: Jesse Peretz

Here are 4 Broadcast spots tied together for You Tube and social video websites. Actor: Keegan-Michael Key

Directors:  Sway Studios & Buck

Director:  Steve Beck

Director:  Speedshape

Director:  Steve Beck

Director:  Geordie Stephens

Director:  Charles Wittenmeier

Director:  Graham Henman

Director:  Graham Henman

Director:  Graham Henman

Director:  Michael Geoghegan

Director:  Nick Egan

Director:  Graham Henman

Director:  Ted Pauly

Director:  Ted Pauly

Director:  Ted Pauly

Director:  Ted Pauly

Director: Ted Pauly

Director: Brennan Stasiewicz

We shot a series of 2 minute spots using real Chevy Silverado owners and GM Engineers.

Director:  Kevin Smith

Director:  Kevin Smith

Director:  Steve Ramser

Director:  Rich Wafer

Director:  Steve Ramser

Director:  Steve Ramser

Director:  Steve Ramser

Director:  David Deahl

Director:  Frank Todaro

Director: Frank Todaro

Director: Rob McConnaughy Freelance for OKRP

This was also an activation that I have explained in more detail on my Activations/Experiential page. These are a couple of the TV spots we cut from this event.

Director: Rob McConnaughy

Directors:  Arni & Kinski

Directors:  Arni & Kinski

Director: Kyle Sauer Freelance for PXP Studios NYC

VFX: Harbor Picture Company Freelance for PXP Studios

Director: Michael Cogliantry

Director: Michael Cogliantry

Director: Michael Cogliantry

Director: Joe Pytka

Hallmark Hall of Fame spots are 2 - 2 1/2 minutes long and air during Hallmark produced or sponsored television shows.

Director:  Bruce Alcock

Director:  Sam Jones

Director:  Sam Jones

Editor:  Paul Norling

Director: Rick Souza

This is a promo for a 24-hour livestream event that was held on Twitch in November of 2021.

Director: Rob McConnaughy

Some clips for social media from the video we took of the World’s Largest Scratcher Ticket Event held at The James R Thompson Center in February of 2020.

Director: Rob McConnaughy

Director: Rob McConnaughy

OLV and Social Media work we created in-house at Leo Burnett for Kellogg’s.

Director: Michael Cogliantry

These 3 OLV spots for Brooks Running were shot in L.A. over 2 days at 3 different locations plus one half day at a stage for web banners shot against green screen. The people in these spots are actual long distance runners, which was paramount for our client, as there is a huge difference between the running styles/gaits of long distance vs short distance runners. We also shot stills on one of our days for use in print. All in production cost: $188,000.

Director:  Michael Cogliantry 

Director:  Michael Cogliantry

We often took what we produced for broadcast and created some short form films for use on Instagram, Facebook & Twitter.